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SELLING

Eva Canary Logo

SELLING

The seller journey

STRATEGIES FOR A SATISFIED SALE

Your home is likely your biggest asset, so you deserve to sell it with care and confidence. With a trusted broker like Eva on your side, you’ll be empowered for its optimal sale with valuable insights on presentation, marketing, contract negotiation, and closing. No matter the reason for your sale, Eva will support you throughout the process so you can focus on what comes next.

sellJourney

The Seller's Journey

STRATEGIES FOR A SATISFIED SALE

Your home is likely your biggest asset, so you deserve to sell it with care and confidence. With a trusted broker like Eva on your side, you’ll be empowered for its optimal sale with valuable insights on presentation, marketing, contract negotiation, and closing. No matter the reason for your sale, Eva will support you throughout the process so you can focus on what comes next.

sellJourney

Assemble Your Team Every successful real estate transaction is built on the trust between broker and client. Eva will take the time to meet with you and get to know your personality, wants and needs for the sale. She can also recommend trusted contractors and provide resources for understanding the real estate market.Initial Consultation At the initial consultation, Eva will visit your home to get a sense of your property and what sort of work might be necessary before listing it. Based on your needs and preferred timeline, Eva will develop a plan for the sale that will work best for you.Get Ready to Sell Selling a home can be an emotional process, so it’s important to prepare yourself for the sale. This is a good time to make sure you have clear goals in mind and an understanding of what a successful sale looks like for you personally.

Stage Your Home One pre-listing step that cannot be overlooked is the importance of staging your home. This process makes it easier for buyers to imagine themselves living in the home, and will make it easier to capture the most attractive property photos for your listing and marketing materials.Windermere Ready As a Windermere agent, Eva can support you as a seller through the Windermere Ready program. This service covers the cost of updates and repairs to your home, including painting, cleaning, landscaping, and even larger renovations and updates, to make a great first impression on buyers. Windermere Ready can cover up to $50,000 in updates, at no up-front cost to you.Marketing Once your home is ready for buyers, Eva will create impactful marketing materials, including informational flyers, eye-catching postcards and brochures, and immersive digital assets for your listing. All the materials will feature stunning photography designed to grab buyers’ attention.

Pricing Your Home Deciding on the right price for your home is a combination of market analysis and insight — both things that Eva has in abundance. Using the latest data from comparable home sales, Eva will help you decide on a fair market price that will get buyers in the door and earn the highest possible return on investment.Open Houses Once your house is officially listed, it’s time to host some Open Houses. In addition to public Open Houses for neighbors and interested parties to attend, Eva will also host a Brokers’ Open. This industry event is specifically for other real estate agents to view your home, consider it for their buyers and provide their professional feedback on the listing.Offer Review After you’ve listed your home and received some offers, Eva will conduct an offer review with you. She’ll help you vet buyers by looking for the most serious offers with the best terms for you. She’ll be your counsel in this, and will negotiate any necessary contingencies with the buyer’s agent.

Inspections and Contingencies It’s possible that the offer you select may come with an inspection contingency. This simply means your home will be inspected by a professional, and if any issues are found Eva will help you negotiate with the buyer. She’ll also ensure that all inspections are completed in a timely manner.Sign Documents Once the inspections and contingencies are complete, it’s time to finish the necessary paperwork. This could include conducting a title search, as well as signing over the deed and title to the property. At closing, all of these documents will be completed with the buyer, and you’ll receive the funds from the transaction.Move Out Upon completing the closing process, you’ll had over the keys, and it’s time to plan for the next endeavor. If you need help with moving resources, Eva can recommend trusted moving services. She’s also here for you whenever you decide it’s the right time to purchase another home.

Sell Your Home with Eva

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The Windermere Ready Program

The Windermere Ready program offers you concierge-level service as you ready your home for sale. Together we will determine the repairs and upgrades that are most likely to appeal to today’s buyers who prefer stylish, turnkey spaces. If needed, Windermere Ready can provide up to $100,000 to help mitigate any expenses incurred, with no upfront cost to you.From decluttering and deep cleaning to major repairs or replacements, together we’ll set your home up for selling success.

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Expert insight, concierge service

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